News

November 17, 2022 - Interpublic media agency Initiative is the top new business winner based on estimated billings for the first nine months of the year according to an analysis by agency research firm COMvergence.

September 16, 2022 - GroupM ranks first in retention rate in H1 2022, Mindshare and Wavemaker rank first and second for Agency new business.

September 15, 2022 - Mindshare was the top global media agency in business development for the first half of 2022, according to agency research firm COMvergence.

July 15, 2022 - COMvergences’ Billings and Market Report FY 2021 reveals top Media Groups and Agencies for India. The media agency groups were led by GroupM, IPG Mediabrands and Publicis Media in the latest Billings and Market Share report.

FRANCE - June 29, 2022 - COMvergence has issued its latest global billings rankings report based on Final 2021 media agency and group billings – including digital media spends. OMD Remains the Leading Global Media Agency Network and GroupM the Largest Group in 2021.

June 13, 2022 - Omnicom’s OMD was the top-ranked U.S. media agency by billings in 2021 according to a new report from agency research firm COMvergence. The report also found that Publicis Media was the top group in the U.S.

Apr 7, 2022 - New business opportunities for U.S. creative agencies accelerated in 2021, as clients held 155 reviews representing $4.8 billion in media spend, compared to 92 reviews in 2020.

Mar 11, 2022 - Global research firm COMvergence released its New Business Barometer for the FY 2021. COMvergence reports, which are released on a quarterly basis, highlight which media agencies won and retained the most business.

Feb 21, 2022 - Marketing and communications agency acquisitions were up sharply in 2021 after declining for several years but still below the level reached five years ago, according to a new study from COMvergence.

Jan 19, 2022 - Priyanka Mehra joins COMvergence Worldwide as Regional Director – South Asia. Prior to her new role, she was with Havas Group India as Chief Marketing Officer, where she worked closely with the senior leadership across India, APAC, and the global offices.