GroupM Dominates Global Media Landscape: #1 in Billings and Global Market Share for 2023
Raluca Dumitrescu2025-01-07T11:38:26+01:00July 18, 2024 -- GroupM Dominates Global Media Landscape: #1 in Billings and Global Market Share for 2023
COMvergence remains impartial, assessing media spend without relying on evaluated agencies: Olivier Gauthier & Priyanka Mehra
Raluca Dumitrescu2025-01-07T12:14:39+01:00April 29, 2024 -- According to research and data consultancy COMvergence 2023 New Business Barometer local media pitches in 2023 accounted for 91% of total media pitches in India. Medianews4u.com caught up with Olivier Gauthier- Founder and CEO COMvergence and Priyanka Mehra Regional Director South East Asia & India COMvergence to find out more
COMvergence Final 2023 New Business Barometer – GERMANY
Raluca Dumitrescu2024-03-27T08:04:31+01:00March 26, 2024 – The release of the latest study Final 2023 Germany New Business Barometer published by COMvergence reveals Mediaplus as the #1 media agency with a total new business value of +$246M. GroupM and OMG also dominate in latest report by COMvergence.
COMvergence Final 2023 Global New Business Barometer Reveals Top Media Agency and Group Winners
Raluca Dumitrescu2024-03-22T16:27:08+01:00March 22, 2024 – According to the latest global media agency study Final 2023 Global New Business Barometer published by COMvergence, Wavemaker came out as the #1 global media agency network with a total new business value of +$2.4B including retentions. Publicis Media, Wavemaker and Spark Foundry Dominate in Latest Report by COMvergence.
COMvergence New Business Barometer January-June 2023 Reveals Top Media Agency Winners for India
Raluca Dumitrescu2023-09-28T19:34:52+01:00September 27, 2023 – COMvergence an independent research and data consultancy, which analyses media spend investments and produces benchmark studies, on new business performances, and Billings and Market share of media agencies, released its New Business Barometer report for India covering the time period from Jan 2023 to June 2023.
COMvergence – Australia’s top media agencies by new business wins
Raluca Dumitrescu2023-09-28T18:59:04+01:00September 25, 2023 – Zenith, Wavemaker and Atomic 212 are the top media agencies by new business wins, according to COMvergence's new business barometer for H1 2023.
Global New Business Barometer January-June 2023 Reveals Top Media Agency Winners
Raluca Dumitrescu2023-09-25T08:58:56+01:00FRANCE – SEPTEMBER 21, 2023 – According to the latest global media agency study “New Business Barometer (NBB) for H1 2023” published by COMvergence, Wavemaker came out as the top global media agency network in new business results with a total new business value of +$1.2B, including $818M in retentions from Huawei China ($315M) and Adobe US ($140M)) among others.
New Business: Wavemaker and Publicis Media at the top of the ranking, according to COMvergence
Raluca Dumitrescu2023-09-29T06:22:25+01:00September 21, 2023 – According to the global barometer of media agencies “New Business Barometer (NBB) for H1 2023” published by COMvergence for the first half of 2023, Wavemaker (GroupM-WPP) came first among media agency networks, in terms of new business results
Global media spend surpassed $400bn in 2022
Raluca Dumitrescu2023-07-17T08:25:22+01:00July 10, 2023 - Spend went up by more than 6%, led by growth in digital, new report shows. Global media spend hit an estimated $401bn in 2022, a report from research group COMvergence shows.
91 MarCom Agency Acquisitions Recorded by COMvergence in 2022
Raluca Dumitrescu2023-09-25T08:59:18+01:00FRANCE - April 5, 2023 - For the 2nd Time in Six Years, Management Consultancies have been more acquisitive than the “Big 6”. Accenture is the Most Acquisitive company performing 21 Acquisitions of which 13 in the Cloud space
