News

March 26, 2024 – The release of the latest study Final 2023 Germany New Business Barometer published by COMvergence reveals Mediaplus as the #1 media agency with a total new business value of +$246M. GroupM and OMG also dominate in latest report by COMvergence.

March 22, 2024 – According to the latest global media agency study Final 2023 Global New Business Barometer published by COMvergence, Wavemaker came out as the #1 global media agency network with a total new business value of +$2.4B including retentions. Publicis Media, Wavemaker and Spark Foundry Dominate in Latest Report by COMvergence.

September 27, 2023 – COMvergence an independent research and data consultancy, which analyses media spend investments and produces benchmark studies, on new business performances, and Billings and Market share of media agencies, released its New Business Barometer report for India covering the time period from Jan 2023 to June 2023.

September 25, 2023 – Zenith, Wavemaker and Atomic 212 are the top media agencies by new business wins, according to COMvergence's new business barometer for H1 2023.

FRANCE – SEPTEMBER 21, 2023 – According to the latest global media agency study “New Business Barometer (NBB) for H1 2023” published by COMvergence, Wavemaker came out as the top global media agency network in new business results with a total new business value of +$1.2B, including $818M in retentions from Huawei China ($315M) and Adobe US ($140M)) among others.

September 21, 2023 – According to the global barometer of media agencies “New Business Barometer (NBB) for H1 2023” published by COMvergence for the first half of 2023, Wavemaker (GroupM-WPP) came first among media agency networks, in terms of new business results

July 10, 2023 - Spend went up by more than 6%, led by growth in digital, new report shows. Global media spend hit an estimated $401bn in 2022, a report from research group COMvergence shows.

FRANCE - April 5, 2023 - For the 2nd Time in Six Years, Management Consultancies have been more acquisitive than the “Big 6”. Accenture is the Most Acquisitive company performing 21 Acquisitions of which 13 in the Cloud space

March 15, 2023 - Omnicom’s OMD was the top-ranked media agency in global new business results for full-year 2022 according to the just released New Business Barometer report from Agency research firm COMvergence.

November 17, 2022 - Interpublic media agency Initiative is the top new business winner based on estimated billings for the first nine months of the year according to an analysis by agency research firm COMvergence.