July 10, 2025 — FRANCE — COMvergence has released its annual Global Billings and Market Share (BMS) report, presenting final 2024 media agency and group billings figures, including digital media investments.
At the agency network level, OMD has reclaimed the top position with total billings of $26.3B, surpassing EssenceMediacom, who now ranks second with $24.6B. Mindshare holds a solid third place with $21.9B, maintaining a $5B lead over its closest competitor. Spark Foundry recorded the highest growth rate among the top 10 media agency networks, rising by 16.4%.
