September 27, 2024 — El Programa De La Publicidad (Spain) — In his new position, Olivar will be responsible for leading strategic and market research projects in Spain, Portugal and Italy, with the aim of strenghtening the growth and expansion of COMvergence in these key markets.
With over 25 years of experience in the sector, Jesús Olivar has worked in leadership roles in large companies such as Head of Analytics and Insight at Wavemaker Spain, where he led data analysis and strategic insight generation for the agency for almost 6 years, and previously at MEC , where he was Director of MediaLab and Head of Analytics and Insight for over 16 years.
